Asset Campus Housing News

Asset Plus Companies’ employees work with housing and young people day in and out. But this month, they are using their talents in a different way, to benefit abused, troubled and homeless children in the Fort Bend County area. Asset Plus and the Fred and Mabel Parks Youth Ranch (FMPYR) have started construction of the Youth Ranch Teenage Homeless Shelter, which is scheduled to open in September 2010.

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Student Housing Business magazine posed this question to industry experts in their March/April 2010 issue:

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Asset Campus Housing added over 10,000 new Facebook fans to the company’s property Facebook pages this month by stirring up company employee’s creative juices. “Students are on Facebook all the time,” according to Asset Campus Housing Director of Marketing Joe Goodwin, “so we really make it a priority to emphasize using this form of social media to communicate with them.”

Goodwin knew a little friendly competition would be a great way to drive the company’s fan base up. “We started a competition among properties to see who could add the most fans in a 2 week period. And our properties got extremely creative,” said Goodwin. By sending out text messages and posting messages on Facebook walls, property managers were able to get the word out about promotions designed to get students to sign up to be fans.

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Asset Plus Companies ranked in the National Multi Housing Council’s Annual “Top 50” Managers released this week. Not only did the company make the list for the first time, but it ranked 38th among the nation’s largest property managers.

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